Oddities. Neglected Art of Design
Presented by Oddity Studio
02 - 07.05.2024
Designers are not seen as artists, however we create art in our process.
The exhibition invites you to take another look at the initial trials and errors created during the creative process. These drafts are often left neglected, rejected, forgotten and scrapped. And yet they are pure visual expressions conveying underlying ideas, created to drive inspiration and desire to see more. An applied art that can not be applied, design liberated from its commercial value.
We tend to discard it. What if we don’t? What if incomplete sketches have more depth then the celebrated result of the process? You may see them as unsuccessful logos, abstract art, loved dead, or something that youdo and neglect as well.
設計師通常不被視為藝術家，但我們在創作過程中確實創造了藝術。
此展覽邀請您重新審視創意過程中產生的初步嘗試和錯誤。這些草稿往往被忽視、拒絕、遺忘和丟棄。然而，它們是純粹的視覺表達，傳達著潛在的想法，旨在激發靈感和欲望去探索更多。一種不能應用的應用藝術，從商業價值中解放出來的設計。
我們傾向於丟棄它。如果我們不丟棄呢？如果未完成的草圖比過程中慶祝的結果更有深度呢？您可能會將它們視為不成功的標誌、抽象藝術、被愛而死的藝術，或者是您自己也做過且忽略的東西。
Alice (b. 1989) is a self-taught designer and conceptual artist. She has lived in Hong Kong for almost 9 years. In 2018 she founded her own design practice, Oddity Studio based in Hong Kong.
The studio focuses on Graphic Design, Branding, Art and Creative Direction and works internationally with a wide range of clients. Her approach could be described as conceptual, where underlying ideas dictate visual forms.
Her work has been recognized with awards from British D&AD, Tokyo TDC, One Show, Art Directors Club New York, Asian Award360°, and has appeared in prestigious media such as It's Nice That, BP&O, The Brand Identity and BrandNew, to name a few. Alice is a Hong Kong Design Association Member.
Alice（1989年出生）是一位自學成才的設計師及概念藝術家。她在香港居住了近九年。2018年，她在香港創立了自己的設計工作室.Oddity Studio。
該工作室專注於平面設計、品牌塑造、藝術及創意指導，並與範圍廣泛的國際客戶合作。她的方法可以被描述為概念性的，潛在的想法指導視覺形式。
她的作品曾獲得英國D&AD、東京TDC、One Show、紐約藝術指導俱樂部、亞洲獎360°等機構的獎項，並曾出現在《It's Nice That》、BP&O、《The Brand Identity》和BrandNew等知名媒體上，僅舉幾例。Alice 是香港設計師協會的會員
Artist Statement:
I am fascinated to look back at manifestations of early discovery stages of each commissioned project. Initial trials and sketches have appealing purity in their incomplete and near useless state. They do exist only to convey underlying idea, they drive inspiration and desire to see more.
These drafts live for a brief moment, they are presented once and then either rejected to be left behind or undergo thousands of changes to become applied art.
These neglected oddities always sadden me — they are the core of my practice, they are the reason why my commercially released work shines. With this exhibition I am taking a turn away from celebrated work I am already known for and pull neglected art of design out from the darkness into limelight instead for an hour of well deserved glory.
You may view these artworks as unsuccessful logos, conceptual abstract art, behind the scenes, loved dead, all at once, or something that you do and neglect as well.
I hope this exhibition will blur established line between design and art, and will inspire others to practice design as art.
我對回顧每個委託項目初期發現階段的表現感到著迷。初步嘗試和草圖在其未完成且幾乎無用的狀態下，具有吸引人的純淨性。它們的存在只是為了傳達潛在的想法，它們激發靈感和渴望看到更多。
這些草稿只存在於短暫的時刻，它們被展示一次，然後要麼被拒絕並被遺棄，要麼經歷數千次的變更成為應用藝術。
這些被忽視的怪異之處總是讓我感到悲哀 — 它們是我實踐的核心，它們是我商業發布作品閃耀的原因。通過這次展覽，我將轉向遠離我已經知名的慶祝作品，而是將被忽視的設計藝術從黑暗中拉到聚光燈下，享受一小時應得的榮耀。
您可能會將這些藝術品視為不成功的標誌、概念性抽象藝術、幕後、被愛而死的藝術，或者是您自己也做過且忽視的東西。
我希望這次展覽將模糊設計與藝術之間既定的界限，並將激勵其他人將設計作為藝術來實踐。